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Discover your best colours with colour analysis

Scandinavia’s leading digital colour analysis. Our experts help you find the colours that make you shine. Simple, affordable, and tailored just for you.

Why digital colour analysis?

Unsure which colours truly suit you? Tired of buying clothes that end up unworn in your wardrobe? Our expert-led colour analysis helps you find colours that work for you – not against you.
Lily Collins in unflattering colours
Before
Lily Collins in her most flattering colours
After
Lily Collins's Snow White-like features are a perfect match for Deep Winter's cool, dramatic colours
Ariana Grande in unflattering colours
Before
Ariana Grande in her most flattering colours
After
Ariana's beautiful features come out best of all in deeper, warm colours in both hair and clothes

I am in my colours

Choose from our colour analysis products

Our services have helped thousands shine in their best colours. Book our personal expert analysis, buy a gift card, or explore our makeup guides and tools on Colour Analysis Pro. Choose the duo offer to save when you book together. For businesses, we also offer B2B solutions.

Personal digital colour analysis + report

Our expert-led colour analysis reveals exactly which shades enhance your natural beauty. You’ll learn your specific sub-season and receive a tailored 18+ page report that becomes your personal style guide. Fast, customised, and affordable.

  • Response within 72 hours on average
  • 18+ page report
  • Every analysis reviewed by at least two experts
  • Cheaper than traditional colour analysis
  • 100% satisfaction guarantee
  • Also available in Swedish

Price $159

Screenshot of virtual fitting room

Shop your season & analyse garments

Join Colour Analysis Pro for a smarter way to shop. Browse tens of thousands of garments from popular e-retailers, filtered by your colour season, or analyse a garment from any store. Avoid costly returns and build a smarter wardrobe.

Price FREE FOR 7 DAYS, THEN $9/MONTH

Makeup kit in the right colour palette

Makeup guide

Find your perfect makeup look. Our Makeup Colour Guides are tailored specifically to your sub-season and reveal which shades and techniques enhance your natural beauty – for both everyday and special occasions. Each guide includes specific product recommendations.

Price 12+ PAGE GUIDE, $35

Find garments that
suit you

When you know your colour season, finding garments that make you shine becomes easier. Instead of searching through thousands of items, you’ll see only those that match your colour season. Choose a season and discover the difference.

How our colour analysis works

STEP 1

Step 1 - Purchase your analysis

PURCHASE

Order an analysis and pay securely by card.

STEP 2

Step 2 - Upload your information

UPLOAD

Upload a few photos of yourself, then fill in our simple digital form.

STEP 3

Step 3 - Expert analysis

EXPERT ANALYSIS

Our experts use proven colour analysis theory to determine your colours.

STEP 4

Step 4 - Get your results

GET YOUR RESULTS

You’ll receive your colour season and a personal PDF report by email.

Benefits of digital colour analysis


Fast & accessible

Available nationwide, with no waiting list. Your analysis is delivered an average of 72 hours after you submit your photos.


Always two experts

Every colour analysis is reviewed by at least two experts before it’s delivered, ensuring accurate results.


Affordable

Save money with digital analysis that’s often cheaper than traditional in-person colour analysis.


Comprehensive report

Your analysis includes an 18+ page report filled with information and inspiration.


3500+ satisfied customers

Join our growing community of happy customers who love their results.


Guarantee

We offer a 100% guarantee. If something doesn’t feel right, we’ll redo your colour analysis.

4.9/5 • 3500+ customers

What colour analysis can do

Satisfied customer after colour analysis
“I never imagined that a colour analysis could make such a big difference. It was the missing piece of the puzzle for me. I have so much more energy and feel so beautiful and confident in “my” colours. I’ve never received as many compliments as I do now.”

Pia, BRIGHT SPRING — verified customer, Sweden

Behind Colour Analysis NZ

Stina Lönnkvist, founder and colour expert

Unsure which colours suit you best? You’re not alone. Many of us fall for trend colours or buy what looks good on others, only to stand in front of our wardrobes feeling like something’s off. For Stina Lönnkvist, colour analysis was the key, and her personal interest quickly became a passion.

Together with her husband Albin, she started Colour Analysis NZ as a passion project, with a vision to create a modern, inspiring, and accessible platform for online colour analysis.

Se inslaget på TV4 Play
Before image – Stina Lönnkvist
Before
After image – Stina Lönnkvist
After

Stina’s story

“I used to wear cool colours and harsh contrasts. When I realised I was a Light Spring and embraced it, everything changed!”
Buy analysis now

Ready to begin your style journey and find your best colours?

Start your digital
colour analysis today

Frequently asked questions about colour analysis

Colour analysis is a method for identifying which colours best complement a person’s natural skin tone, hair colour, and eye colour. Together, these features are mapped to a colour season to create your personal palette. Learn more and order a colour analysis here.
We use a system of 4 main seasons (Spring, Summer, Autumn, and Winter) with a total of 12 sub-seasons. Identifying your sub-season is important for understanding your complete colour profile.
You can try to analyse yourself or ask an expert for help. Start with our self-test, free AI colour analysis, or digital colour draping for an initial indication. The most reliable answer comes from a professional analysis.
Our digital personal expert analysis costs $159. The price includes a personal colour analysis and a tailored 18+ page report. You can also book a duo analysis at a discounted price.
After purchase, you complete a 5-question questionnaire and upload 2-5 photos taken in natural light. An expert analyses your material, and you receive your results and a tailored 18+ page report within 72 hours on average. Book your analysis here.
Our analyses are always done by real people, with at least two experts reviewing every analysis before it’s delivered. In our experience, digital analysis tools are fun, but they still can’t capture the complete picture in all its unique dimensions.
An in-person analysis takes place face-to-face, while a digital analysis uses photos and a questionnaire. Both methods deliver great results, each with its own strengths. A digital analysis is usually more affordable and accessible.
Conversations about colour analysis often focus on clothes, but makeup is just as important. The right tones and techniques make a big difference. We offer Makeup Colour Guides for all sub-seasons with specific product recommendations.
When you join Colour Analysis Pro, you can browse tens of thousands of garments from popular stores, filtered by your colour season. You can also analyse any garment. Try it free for 7 days and cancel anytime. Join Colour Analysis Pro.